Printing is an essential step in the photography printing process, but it often gets overlooked. Creating beautiful prints for your clients is a way to add value to your services and show your dedication to your craft. It is also a great way to create long term investments for your business and make a difference in people’s lives.
Photographic prints are treasured mementos of precious moments, memories that will be cherished for generations to come. They remind us of how we felt at that moment, whether it was joy, laughter, or love. As photographers, we strive to capture those feelings, and when printed, they can be relived again and again.
From Lens to Print: Navigating the Art of Photography Printing
In the world of art, a printed photograph is considered valuable due to its scarcity. Only a limited number of photographs can be made of the same image in a specific size, unlike other art forms that are not as unique or exclusive.
When you have your work printed, especially in larger sizes, you start to see technical issues that are difficult to detect on a computer screen. The flaws in your exposure or retouching will be amplified, making you more aware of how to avoid them in the future.
As you are showcasing your photos in print, tell the story behind them. Tell your clients what inspired you at the location, and how you overcame challenges to produce the best results for them. Bringing your client on this journey will help them connect to your images and understand how much you value their investment.… Read More